BLP Brand Camp
BLP Brand Camp:
Discover what’s possible
Explore products. Experience live customization. Leave with ideas you can act on, guided by a team that thinks through the whole event.
Hands-on discovery
Live customization
Supplier connections
Useful follow-up
WHY BLP BRAND CAMP
Discover what’s possible.
Leave ready to act.
BLP Brand Camp is Bob Lilly Promotions’ annual merchandise and marketing event. It brings clients and supplier partners together to explore products, try decoration techniques, and experience event activations firsthand. It also shows how we approach your event: connect the idea, the guest experience, and the follow-through.
Explore the possibilities.
Meet supplier partners and explore branded merchandise up close. Ask questions, compare materials, and see how a decoration technique changes the finished piece.
Experience the difference.
Build a pen. Personalize a tumbler. Customize a cap. Discover how guest choice turns merchandise into something people help create.
Carry the ideas forward.
Capture product images, voice recordings, and supplier details in the Brand Camp Favorites App. Keep the information needed to take the next step.
MAKE IT YOURS
A little choice.
A much more personal experience.
Three stations from BLP Brand Camp 2026. Three ways to put guests into the experience. Each starts a conversation about what could work for your audience. For a broader look at what to bring to your next event, explore our event giveaways and trade show merchandise.
Pick It. Snap It. Ink It.
Choose the colors and components, then build a pen. The choices are part of the experience, and the finished piece is something the guest helped create.
Pick It. Stick It. Sip It.
Choose the drinkware and the details. The tumbler station invites guests to experiment with stickers and make a familiar product feel like their own.
Pick It. Patch It. Wear It.
Choose a cap and a patch, then see them come together. The hat bar makes personalization visible and gives guests a reason to stay involved.
BUILT FOR THE FOLLOW-THROUGH
The inspiration is only the start.
What happens next matters.
A product photo should lead somewhere. So should the conversation that made it interesting.
The familiar follow-up problem.
Great ideas. Scattered details.
You leave an event excited about a product, a decoration technique, or an idea for your team. A few days later, the photos are in your camera roll, the notes are elsewhere, and the supplier name is hard to find.
Reconstructing the conversation becomes another task. Useful inspiration can stall before it becomes a project.
- Which supplier had that item?
- What decoration technique did we discuss?
- Why did this matter for our event?
- What was the next step?
A connected record of the day.
Brand Camp Favorites App.
At BLP Brand Camp, product images, voice recordings, and supplier connections stay together. Guests can request samples, ask for pricing, or save an item while it is right in front of them.
For the 2026 event, those details were organized into AI notes and sent within 2–3 days, giving guests and BLP a clearer starting point for follow-up.
- Product and tag photos
- Voice recordings with the context
- Supplier-linked sample and pricing requests
- AI notes for useful follow-up
THE BRAND CAMP FAVORITES APP
From “I like that” to
“Let’s do something with it.”
Built around the way people explore an event. Capture what caught your attention without losing the conversation around it.
These are the screens guests used at BLP Brand Camp 2026.
Connect the discovery.
Start with the supplier.
Scan the booth’s QR code, choose the supplier line, and decide what you want to do: request a sample, get pricing, save the item, or ask for more information. The idea starts with a supplier connection already attached.
Capture the opportunity.
Keep the item and the context together.
Photograph the tag and the product. Add a voice recording about what you have in mind: the audience, the event, the timing, or the decoration technique. The details that make the idea useful travel with it.
Carry it into follow-up.
Leave with something you can use.
My Finds brings saved items and requests into one place. BLP used the captured images, recordings, and supplier details to prepare AI notes sent within 2–3 days of the event. That gives the next conversation a useful starting point.
A day of discovery, captured.
September 10, 2026 · Toyota Stadium · Frisco, Texas
300+
RSVPs
185
Attendees
114
App users
500
Product images captured
575
Samples ordered
795
Products quoted
Brand Camp in the news: PPAI’s 2025 event coverage and Tune In Texas on the purpose behind Brand Camp (Spring 2025).
Let’s make your next event
worth remembering.
BLP Brand Camp brings our approach to life: useful merchandise, guest participation, and a plan for what happens afterward. Let’s talk about what that could mean for your audience.
Planning your next event?
Tell us about your audience, your goals, and the experience you want to create. We can help you think through the products, customization, and details that bring it together.
Want to experience BLP Brand Camp?
Ask BLP about attending a future BLP Brand Camp. We’ll share available event information and help you explore whether it is a fit for your team.
Frequently asked questions about BLP Brand Camp
What is BLP Brand Camp?
BLP Brand Camp is Bob Lilly Promotions’ annual merchandise and marketing event. Clients meet supplier partners, explore products and decoration techniques, and try hands-on activations they can consider for their own audiences.
What can guests experience at BLP Brand Camp?
The 2026 event included a build-your-own pen bar, a tumbler customization station, and a hat patch bar. These experiences let guests make choices, see the process, and take a finished item with them.
How did the Brand Camp Favorites App connect ideas to suppliers?
Guests scanned a supplier’s QR code, captured images and voice recordings, and saved product interests or requests. Those details stayed connected to the supplier so the team could follow up on the actual item and conversation.
What happened to the notes and images after the event?
After BLP Brand Camp 2026, the captured information was organized into AI notes and sent within two to three days. Images, recordings, and supplier connections gave guests useful information to revisit and act on.
How can I learn about the next BLP Brand Camp?
Contact the BLP team to ask about the next event. You can also discuss the products, decoration techniques, or activations shown here and how they might fit your own audience.