The Hottest Summer Swag Ideas for 2025
Why Seasonal Swag Matters
Summer is the perfect time to make your brand pop. With more outdoor events, travel, and casual attire, your promotional items get seen — and used — more than ever.
Trending Summer Merch for 2025
- Insulated drinkware with full-color wrap prints
- Cooling towels with custom logos
- Sunglasses & hats in retro summer color palettes
- Portable Bluetooth speakers
- Outdoor games and picnic gear
Make Your Brand Unforgettable
Consider bundling items into summer-themed kits for company outings, community sponsorships, or customer thank-yous.
- Beach Day Bundle
Includes a branded beach towel, sunscreen, sunglasses, and a collapsible cooler bag—perfect for company picnics or customer giveaways. - Outdoor Adventure Kit
A drawstring backpack filled with a water bottle, bug spray, travel-size first aid kit, and a cooling neck wrap, ideal for community 5Ks or team hikes. - Backyard BBQ Set
Features a logoed apron, grilling utensils, spice rubs, and a drink tumbler—great for employee appreciation or raffle prizes. - Festival Fun Pack
A fanny pack or clear stadium bag with earbuds, a branded fan, snacks, and a reusable cup, ideal for summer concerts or sponsored local events. - Sunset Relaxation Kit
A blanket, insulated wine tumbler, LED lantern, and playing cards—a thoughtful thank-you for VIP clients or evening social events.